Frequently Asked Questions
Don't let the questions in your mind slip. We got the answers to popular queries about our services.
About BlueFly Studios
Our business hours are Mondays through Fridays, 9 am to 5 pm (PST).
When you work with BlueFly Studios, our project manager will discuss the project with you based on the needs assessment that we have provided and the services that you have availed with us. After we have agreed on the project deliverables, our team of digital marketers, web designers, and web developers will start on the project, provide updates, and submit reports. Also, you can set a schedule for a meeting with the team or send emails and chats via communication platforms.
At BlueFly Studios, we make sure that our clients’ security, privacy, and confidentiality are our utmost priority. Our team implements security measures to prevent data breaches, malware threats, and phishing, guaranteeing that all information will be kept safe and secure. Some of these measures include:
- Signed non-disclosure agreement between the client and BlueFly Studios;
- Virtual Private Network for inbound and outbound security; and
- Password protected systems and e-mails.
Digital Marketing Services
Search Engine Optimization
Organic SEO services are services provided to help businesses offering products and services across the web place and increase the ranking of their sites in organic (unpaid) search engine results pages.
Let’s define digital marketing and SEO first, since these are two different things.
Digital marketing refers to the promotion of brands, products, and services through the internet and different forms of digital communication. Some of its components include social media marketing, pay-per-click marketing, and search engine optimization.
SEO is only a part of digital marketing strategy that aims to increase a website’s position in SERP. SEO involves researching and identification of keywords and phrases that users type in search engines when looking for specific products or services; creation of optimized contents; and earning quality links that can help promote your website.
Nonetheless, if you want to make your website rank higher in search engines, it’s recommended to avail of such services.
It actually depends on the SEO strategies you apply on your website and how long your website has been live. However, do not expect to rank your website overnight, as Google prioritizes relevant sites that have established authority overtime.
To make sure that your website ranks as soon as possible, you must pay attention to these factors: on-page and off-page SEO strategies, competitor analysis, keyword targeting, content strategy, core web vitals, and backlink profile.
Social Media Marketing
Social media marketing, or SMM, is an internet marketing service that uses social networks to promote your brand and increase traffic and user interaction.
Engaging with your current or potential customers on social media will help you market your business. Producing creative and unique content, as well as meticulously planning out your posts give you a competitive advantage over other businesses. Hiring professional social media marketers can help you focus on your core responsibilities while expanding online presence.
SMM is a powerful strategy as it helps you build a better name for yourself and your company. Despite its effectiveness, it’s a fluid strategy. The results of posting efforts, however, may vary depending on elements such as the amount of time and effort spent managing social media engagement. You must also take your budget, target audience, and strategy into account.
Pay-Per-Click Advertising
Pay-per-click advertising brings fast results and return on investment when done right. So, the first and important part of this campaign is to make sure that you have an optimized page. Second, plan a bidding strategy and bid for keywords relevant to your industry. Also, it is crucial to manage the budget wisely. Lastly, add a strong call to action to encourage your target audience to click your ad.
Once your PPC advertising campaign is up and running, perform A/B testing to ensure optimum performance of your ad. In all, PPC is not difficult. Generate results with the best strategy from our PPC specialists.
Pay-per-click advertising helps in increasing conversions from the high number of clicks. To start maximizing the Google Ads platform, you need to set up your campaign. Rank first in commercial searches by knowing the basics of ad campaigns. Here’s an overview of how to place an ad on Google:
- Create a campaign ad. Make sure you have a landing page for the URL, an engaging copywriting, and budget for the keywords.
- Choose your audience. Target the right demographics by selecting your searchers in your industry.
- Set your budget. On Google Ads, click on the budget and then enter a new average daily budget. Then click save.
Even though PPC requires time and effort, it brings great value in reaching the right people and getting more leads.
After running an ad, check the performance of each advertisement before you make changes and optimize your PPC campaign. To better track the effectiveness of the campaign, you must check the campaigns as often as possible but a week of waiting is also advisable to get accurate insights.
Web Design Services
Custom Web Design
We assure our clients that all web designs are tailored to the client’s requirements. That being said, expect that the turnaround time varies depending on the complexity of the project.
We can work on multiple pages based on your requests. Our expert team will also provide you with site structure proposals to help you finalize your business website design requirements.
Indeed! Our team of web designers values your ideas and feedback. Thus, our process includes giving out questionnaires to effectively address your needs, wants, and vision for your website.
Website Maintenance
All websites are in need of maintenance, no matter how updated they are . There are some cases where a portion of the website has issues such as 404 or other errors in pages. That said, our team will work on the pages with errors through a site audit and provide updates to clients on the progress of the site.
As for the technical aspect, our web designers monitor the website for errors to keep the site running smoothly. Generally, the team will do the following:
- Ensure all pages load without errors;
- Run a backup and make sure a previous version of your site is stored;
- Make updates to the website’s software and plugins; and
- Check that all of your forms are running properly.
Websites must have ongoing care, supervision, and assistance to be functional. If you want to communicate with your consumers, sell your brand online, or advertise your business, you need a robust website.
It’s a good idea to perform website maintenance if you start experiencing problems with the way a blog or service page is currently set up. Remember that maintaining the security, functionality, and technical compliance of your website requires effort and close attention.
There is a long list of duties that need to be completed to keep your site operational. A website is considered to be down when it’s fully unreachable or incapable of serving its users’ needs. The website’s downtime is the time that the outage lasts. Hence, your website won’t go down while it is being maintained.
Ecommerce
The turnaround time differs depending on your website requirements and the complexity of the project. Nevertheless, we assure you that your waiting time is worth it as we provide nothing but the best ecommerce website.
In order to have an effective ecommerce website, you need a domain name, logo, hosting server, web design, and extensions. Plus, you need skilled ecommerce designers to ensure that your site fulfills its purpose. On top of that, you need the expertise of digital marketers to maintain or increase your ranking in search engines.
Guess what? We’ve got everything that you need for your online marketing space. Partner with our team.
This depends on your preference. However, if you’re still undecided or don’t have a clear picture of what your site will look like yet, we’re happy to send you ecommerce web structure proposals. We love to collaborate with our clients. Hence, we value your insights in tailoring the design based on your business type, goals, and requirements.
